Looking for an alternative? Here's the honest shortlist.
For each tool: the real reasons people switch, a ranked shortlist with real prices and tradeoffs, and a straight "who should pick what", including when to keep what you have. smolanalytics is one option on each list, positioned honestly: web and product analytics from one snippet, a verdict on what to fix, and answers you ask in plain English on your own model.
Google Analytics (GA4) alternatives
exact, first-party numbers without the consent banner or sampling
PostHog alternatives
one Go binary instead of Kafka + ClickHouse, if you don't need pixel-perfect session replay
Mixpanel alternatives
own your data and cap the bill, no free-tier cliff
Amplitude alternatives
self-serve and cheap, no MTU pricing or sales call
Plausible alternatives
keep the privacy, add product analytics from the same snippet
Heap alternatives
autocapture plus a verdict, plain-English answers, self-hostable
Matomo alternatives
one binary instead of a PHP + MySQL stack and an archive cron
Fathom Analytics alternatives
cookieless web stats, plus funnels, retention, and paths
Umami alternatives
one binary, no Postgres beside it, and a verdict on what to fix
Firebase Analytics alternatives
web + product analytics you own, with exact (unsampled) numbers
Want a direct head-to-head instead? See the comparison pages, or the honest category roundups.
Try the one on every list.
Web plus product analytics from one snippet, a verdict on what to fix, and answers you ask in plain English on your own model. 14-day full trial, no card, or self-host free forever.
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