Leaving GA4?
GA4 is confusing, sampled, and quietly blocked by ad-blockers — so people don't trust the numbers. smolanalytics gives you exact, identity-aware data, no consent banner, and a straight answer in plain English. And it's yours.
why people leave GA4
“GA4 is reporting about 10% of our actual traffic.”
— r/GoogleAnalytics
“They do not trust data from GA4.” (product teams + senior management)
— r/GoogleAnalytics
“I've never seen a tool upgrade that made simple things sooo complicated.”
— @StoriesWithGill
GA4 vs smolanalytics
| GA4 | smolanalytics | |
|---|---|---|
| The numbers | sampled / thresholded | exact, every event counted |
| Ad-blockers | lose 30–50% client-side | first-party — they can't strip it |
| Consent banner | cookies → GDPR banner | cookieless, no banner |
| Getting an answer | confusing UI, build a report | ask in your editor, plain English |
| Who owns the data | Google does (US servers) | you do — your box, never trains a model |
| Price | “free” (you're the product) | free / self-host, or cheap flat cloud |
Swap in two minutes
<!-- remove the GA4 gtag snippet, drop this in -->
<script src="https://YOUR-INSTANCE/sdk.js"></script>
<script>smolanalytics.init("YOUR_WRITE_KEY", { host: "https://YOUR-INSTANCE" });</script>
<!-- autocaptures pageviews + clicks. no tracking plan, no consent banner. -->No tags to configure, no BigQuery export to understand. One snippet, real numbers, and a verdict the next morning.
Get the verdict, not another dashboard.
Drop one snippet, ask in your editor, own your data. 14-day full trial, no credit card.